People passing through Hubbard on Saturday had the chance to stop at many businesses taking part in Shop Small Hubbard.
The event brought people downtown where they could find anything from hot peppers to wine or even re-purposed furniture.
Shop Small Hubbard started in 2016 as a way to get foot traffic into the few stores that were within walking distance of one another. Since then, they’ve added over 30 shops to the list of small businesses.
Business owners say even with Hubbard’s small population of about 8,000 people, the city is able to support its approximately 50 entrepreneurial stores because of being close to the highway and getting traffic from Pennsylvania and neighboring cities.
“It really just shows people what we have to offer. People don’t realize we have all of these shops. We have men’s clothing, we have women’s clothing, we have a winery that people don’t even know it’s here,” said Danny Wilson, owner of Woodland Cellars.
Social media has also played a big role in marketing businesses with little to no cost involved, but their biggest tool is each other. Several shops like Too Hot Mamas and Woodland Cellars, along with Extending Grace and You Bath joined forces and either sell together or in one another’s store.
“We have four brand new shops this spring alone that have popped up in the Hubbard so that says a lot. They are established businesses that see what Hubbard has and they are moving to our town,” said Audra Horton, owner of Too Hot Mamas.
Shop Small Hubbard ran from 10 a.m. to 4 p.m. They had bands in the yard of Woodland Cellars in the evening.